case studies

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Tesco Personal Finance

[ Search Engine Traffic Technology ]

Brief

Tesco Personal Finance (TPF), asked Panlogic to increase its online sales by maximising its presence in the natural search engine listings. TPF's products include motor, home, travel and pet insurance, mortgages, loans and life insurance.

Solution

Panlogic's approach is driven by our consultants' 15 years' collective experience in search engine marketing, including ongoing development and monitoring the rapidly changing and rewarding search engine environment.

Results

Tesco Personal Finance regularly receive between 50,000 and 100,000 targeted visitors per month with an average conversion rate (product applications) of 20% across their portfolio of products.

The email campaign had a 13.5% CTR.

case studies

Please click below to view the case study samples:

• BBC Learning "To The Rescue"
• Breast Cancer Care Intranet
• British Council Analytics
• British Council Research Programme
• Business Link
• DTI / BERR Point of Single Contact Stakeholder Requirements Capture
• Garnier Ambre Solaire
• Guide Dogs
• MKM
• NSPCC Facebook
• Save the Children
• Tesco Personal Finance
• UKTI
• UNICEF
• World Vision
• WWF

Please re-visit this section soon, as new case studies will be added shortly.

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client list

Interested to see who we work for? Well then why not visit the client list section of the site, as a taster - here are some of the companies we work with:

Tesco Personal Finance, Garnier, Maybelline New York, BBC, LastMinute.Com, WWF, The Sun, British Red Cross, AA, Mothercare

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